Return of the PUMA King — legendary boots are back and better than ever

One of the most hyped drops of 2023 was undoubtedly the release of the PUMA King Ultimate, the latest edition of the boot preferred by Pelé, Diego Maradona and Johan Cruyff since its inception 55 years ago.

The King has always been synonymous with comfort, control and class, and while much has changed in the boot's lineage, those tenets remain the building blocks of the PUMA King Ultimate.

Most radically, PUMA (like many other footwear brands today) made the decision to move away from K-Leather for a more sustainable approach. In its place, PUMA has developed the "K-Better" material, which is a synthetic made with 20% recycled content that's significantly lighter and far more durable. This makes for the lightest King ever while the material's elasticity adapts to the shape of your foot and retains that structure for a lasting fit.

PUMA's ability to better manipulate the K-Better material also yields the hexagonal shapes across the forefoot and mid-foot, which work to provide you with better control and manipulation of the ball. 

There are classic elements to the boots as well — the PUMA Formstrip is synonymous with the King, the conical studs are a welcome throwback and the colorway is simple but effective elegance (a white base with blue and a little orange). There's no need for neon when the King's involved.

PUMA King Ultimate 2023

PUMA King Ultimate 2023

PUMA King Ultimate

PUMA King Ultimate 2023

PUMA King Ultimate 2023

They're available for purchase now at

Videos you might like