PUMA Releases The FUTURE Z 1.1 Boot, Exclusive To Neymar Jr.
Back in August, Neymar Jr. ended a 15-year relationship with Nike to sign a new deal with PUMA that reportedly earns him more than $30 million per year. We saw the first fruits of this relationship back in October with the release of Neymar’s first Puma fashion collection, and a new PUMA KING Platinum boot that featured the PSG forward’s logo subtly forming the legendary Formstrip.
It was a clean and classic look, although perhaps not one that we’d traditionally associate with Neymar’s brash style on and off the pitch. However, PUMA has now revealed a boot that’s entirely exclusive to Neymar — the FUTURE Z — and the marketing slogan of “DRIVE THEM CRAZY” is much more in line with the Brazilian’s personality.
What immediately catches the eye is the yellow FUZIONFIT+ compression band that “provides optimal lock-in and support for movement” in the middle of the boot. The upper material — brought to life with bright Brazilian colors and fonts inspired by the pichacão graffiti found on the streets of São Paolo — has a thin layer of GripControl Pro for superior touch and control.
Neymar PUMA FUTURE Z 1.1
The cleat also “integrates an innovative Z-shaped Dynamic Motion System outsole for multidirectional movement and traction,” so you’ll be dicing opponent’s like they’re Harry Maguire.
Harry Maguire, meet Neymar.Take a seat pic.twitter.com/Qr77kKR1BB
— Bongani_Cartel (@Pena_Cartel) December 2, 2020
The FUTURE Z 1.1 boots retail for $200 and will be available today at PUMA.com.
To go along with the boot, there’s a Neymar Jr. FUTURE collection with a jersey, shorts, training accessories and off-pitch apparel.
In his first full match with the new Neymar PUMA boots, the PSG star did this, nutmegging his defender before curling in from 20 yards out.
¡Gooolaaaazoooo golaaaazooo golaaaaazo!
— TUDN USA (@TUDNUSA) December 9, 2020